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Chapter1
ExecutiveSummary
MarketOverview1-1
Introduction1-1
SummaryofMajorFindings1-2
OpportunitiesandForecasts1-2
MarketDriversandRestraints1-2
MarketDrivers1-2
MarketRestraints1-2
AnalysisoftheBenzoicAcidandSodiumBenzoateMarket1-2
MarketDrivers1-3
MarketRestraints1-3
AnalysisoftheOtherFoodPreservativesMarket1-3
MarketDrivers1-3
MarketRestraints1-3
CompetitiveAnalysis1-4
Chapter2
IndustryChallenges
IndustryChallenges2-1
Overview2-1
StableGrowthoftheProcessedFoodIndustryandFoodExpenditure2-2
PriceandPerformancePressurefromFierceCompetition2-2
MeetingtheDemandofExtendingProductShelfLife2-2
ConcernsabouttheSafetyofSyntheticChemicals2-2
LackofKnowledgeamongConservativeEndUsers2-3
FoodProcessorsAvoidLabelingPreservatives2-3
Chapter3
TotalFoodPreservativesMarketinChina
MarketOverviewandDefinitions3-1
Introduction3-1
ForecastsandTrend3-2
MarketEngineeringMeasurementAnalysis3-2
MarketDrivers3-4
GrowthintheProcessedFoodIndustry3-4
ConsumerNeedforExtendedProductShelfLife3-4
IncreasingDemandforNaturalPreservatives3-5
MarketRestraints3-5
MisapprehensionofSyntheticFoodPreservativesbyConsumers3-5
PromotionalEffortsforNon-preservativesFood3-6
ConfusionaboutFoodPreservativesTerminology3-6
RevenueForecasts3-6
RegulatoryAnalysis3-8
FoodHygieneLawofthePeople'sRepublicofChina3-8
GeneralStandardfortheLabelingofFoods
(GB7718-1994)3-8
FoodAdditiveHygieneStandard(GB2760-1996)3-9
MarketSegmentAnalysis3-9
BenzoicAcidandSodiumBenzoate3-9
SorbicAcidandPotassiumSorbate3-9
OtherFoodPreservatives3-9
CompetitiveAnalysis3-10
CompetitiveStructure3-10
MarketShareAnalysis3-10
Chapter4
BenzoicAcidandSodiumBenzoateMarketinChina
MarketOverviewandDefinitions4-1
Introduction4-1
ForecastsandTrend4-2
MarketEngineeringMeasurementAnalysis4-2
MarketDrivers4-3
StrongDemandfromInternationalMarkets4-3
PriceAdvantageOverSubstitutes4-3
IncreasingCompetitivenessofLocalChineseManufacturers4-3
MarketRestraints4-4
IncreasingPricesofRawMaterials4-4
CuttingDownExportTariffRebate4-4
PotentialFoodSafetyIssues4-5
RevenueForecasts4-5
TechnologyTrends4-6
ProductAnalysis4-7
ApplicationAnalysis4-7
WhitePrecipitates4-8
ContaminationofFood4-8
CompetitiveAnalysis4-9
CompetitiveStructure4-9
MarketShareAnalysis4-9
Chapter5
SorbicAcidandPotassiumSorbateMarketinChina
MarketOverviewandDefinitions5-1
Introduction5-1
ForecastsandTrend5-2
MarketEngineeringMeasurementAnalysis5-2
MarketDrivers5-3
GrowingExportsDrivingUptheMarket5-3
WiderApplicationsAccordingtotheFoodAdditiveHygieneStandard5-3
BetterCharacteristicsComparedtoSodiumBenzoate5-4
MarketRestraints5-4
IncreasingNumberofMarketCompetitors5-4
CostDisadvantageoverSodiumBenozate5-4
ViolationsofPotassiumSorbateUsage5-5
RevenueForecasts5-5
TechnologyTrends5-6
ProductAnalysis5-7
ApplicationAnalysis5-7
CompetitiveAnalysis5-7
CompetitionStructure5-7
MarketShareAnalysis5-8
Chapter6
OtherFoodPreservativesMarketsinChina
MarketOverviewandDefinitions6-1
Introduction6-1
ForecastsandTrend6-1
MarketEngineeringMeasurementAnalysis6-1
MarketDrivers6-3
EntryofMultinationalProcessedFoodEnterprises6-3
ProvenTechniqueMerits6-3
DiversifiedConsumerPreference6-4
MarketRestraints6-4
ImperfectnessoftheChineseProcessedFoodIndustry6-4
ConservativeEndUsers6-5
InitialGrowthStage6-5
RevenueForecasts6-5
TechnologyTrends6-6
DevelopingSafe,Effective,Broad-spectrum,andEconomicalPreservatives6-6
IncreasingDemandforNaturalPreservatives6-7
ResearchandDevelopmentofCompoundPreservatives6-7
ProductAnalysis6-7
SodiumPropionate6-7
CalciumPropionate6-8
P-hydroxyBenzoatesandSodiumSalts6-8
SodiumDiacetate6-8
CarbonDioxide6-8
DehydroaceticAcid6-8
Nisin6-9
ApplicationAnalysis6-9
pHValueofFood6-10
ContaminationofFood6-10
DissolutionandDispersionofPreservativeinFood6-10
OtherFactors6-11
CompetitiveAnalysis6-11
CompetitionStructure6-11
Chapter7
DatabaseofKeyIndustryParticipants
ProfilesofStrategicallyTargetedCompanies7-1
KeyManufacturers7-1